Inspiration Space

Lean Canvas explained in 90 seconds

Use the Lean Canvas to capture a business idea quickly, spot gaps and decide what needs testing.

A new business needs a plan, but it does not need to begin with pages of assumptions.

This 90-second lesson shows how the Lean Canvas brings your customer, problem, solution, revenue, costs, channels and measures of success into one useful view.

What you’ll learn

  • The core building blocks of a Lean Canvas
  • How the sections connect
  • How to spot gaps and assumptions
  • What to test before committing more time or money

Watch this if

You need to plan or test an early-stage business idea and a traditional business plan feels premature or too time-consuming.

What to do next

Complete a first Lean Canvas quickly. Circle the three boxes based on the weakest evidence and choose one assumption to test first.