Strategy & Planning
How to set SMART business goals
Turn a broad ambition into a goal you can measure, review and act on over the next 12 months.
ADHD & Neurodivergence
How to prioritise your business goals
Choose the goals that matter now and turn competing priorities into focused action.
Sustainability & Carbon Literacy
How to reduce your digital carbon footprint
Cut unnecessary digital clutter without making your marketing less effective. Natalie Welch explains what to review and where to begin.
ADHD & Neurodivergence
How to avoid wasting money on a bad business idea
Test the riskiest assumptions behind a business idea before you spend heavily on building it.
Marketing & Sales
How to use storytelling in sales
Use founder and customer stories to make your business more memorable and sales conversations more natural.
Money & Funding
Venture Capital: Explained
A plain-English introduction to VC, equity, funding rounds, dilution and exits.
Why You Should Put Purpose at the Heart of Your Small Business
If you're a small business owner who thinks purpose and innovation are exclusive to the likes of Apple, Netflix, and Amazon - it's time to think again.
Ideas & Offers
Business Model Design: Explained
Business model design is how you work out whether a useful idea can also become a viable business.
Ideas & Offers
Cindy Gallop: Breaking Barriers to Empower Women
Meet Cindy Gallop, a trailblazing female entrepreneur. Learn how Cindy is breaking taboos to empower women in business, the bedroom and tech.
Sustainability & Carbon Literacy
The Mindful Business Movement: Explained
Learn about the growing movement connecting conscious capitalism, emotions, sustainability, and profit, that deserves our attention.
Strategy & Planning
Business Model vs Business Plan: What’s the Difference?
A business model explains how a business works; a business plan explains what happens next.
Money & Funding
Money Matters: 5 Financial Tips for Startups and Small Businesses
Remove risk and uncertainty with expert financial management. Discover 5 essential tips to stay ahead of the competition with smart money decisions.