Resources
Practical business knowledge for the decision in front of you
Searches Resources, founder stories and other useful reading across this publication.
Talentology
People development consultancy, coaching and mentoring support for organisations investing in their managers, teams and future talent.
How to assess your business environment before designing your business model
Identify the external changes that could affect your customers, costs and delivery, then decide what to monitor, test or change.
How to conduct customer discovery interviews
Plan and run customer interviews that reveal a real problem, the events that make it important and how people currently try to solve it.
Turn your business vision into a plan
Use the Orbit model to map the turnover, customers, team, marketing and funding your next stage of growth may require.
How to create a value proposition
Connect what one customer is trying to achieve with the parts of your offer that matter most, then identify the assumption you need to test.
Lean Canvas explained in 90 seconds
Use the Lean Canvas to capture a business idea quickly, spot gaps and decide what needs testing.
The E-Myth Revisited
Michael E. Gerber’s book helps small-business owners examine founder dependence and decide where repeatable processes could support the work.
The Lean Startup
Eric Ries’s book helps founders test consequential assumptions before building a complete product, programme or new offer.
How to build a sharing economy business
How to turn one underused tent into a peer-to-peer marketplace - and what it takes to make a sharing model work.
Company of One
Paul Jarvis’s book helps independent business owners decide what growth should deliver before adding size or complexity.
How to set SMART business goals
Turn a broad ambition into a goal you can measure, review and act on over the next 12 months.
Five things to know about unconscious bias
Unconscious bias shapes more business decisions than you might realise. Here are five things to know.











